Showing posts with label social media marketing. Show all posts
Showing posts with label social media marketing. Show all posts

Saturday, 22 June 2019

5 Easy Steps to Make Money Online Through Amazon Drop Shipping

There are different ways and platforms to make money online, one of them that has gained popularity recently is drop shipping through Amazon. Many people are making thousands of dollars doing this business.
Drop shipping has its advantages over the conventional online store where you have to stock the goods in your store and ship when you receive an order.
Here are 5 easy steps to get started if you have considered venturing into a drop shipping business.
1. Open account on Amazon as a Seller.
The foremost action to take when starting drop shipping business is to open an account on Amazon as a seller. There are two types of accounts that you can open: Professional and individual account. If you are starting out and not sure of selling more than 40 products in a month, it is recommended that you go for the Individual account. However, it is important you know the benefits and disadvantages of any account you are opting for.
Here are pros and cons to guide you in making decision on which account to sign up for:
For Individual Account:
    You are not allowed to use 3rd party services like Repricers and Inventory Lab. You are not qualified to list your product in the Buy Box. You cannot apply to list your product in restricted categories of Amazon stores. There is $0.99 fee per item sold.
For Professional Account:
    You can make use of a spreadsheet to upload various items at once utilizing the seller central. You will have access to more reports in the seller board. You are qualified to list your product in the Buy Box. You can apply to list your products in restricted categories. You will pay $40 monthly fee plus the $0.99 fee per item sold. You can build new product pages for your products.
It is important to note that you can choose to upgrade your account at any time.
2. Find the best low-cost drop ship suppliers.
Most drop shippers make good profit using the best platform- Salehoo, to find perfect drop shippers for products that they intend to sell.
To get started, sign up to paid Salehoo account in order to utilize their best tools and features. Search for drop shippers close to you that can ship faster with lesser shipping costs.
Why it is advisable to use this platform is because, most suppliers do not have budget for social media marketing, rather they carry the marketing expenses over to lowering product costs. So, they'd prefer subscribing to Salehoo than doing Google marketing.
Beside it will require more effort on the suppliers' part to achieve success with PPC marketing so they prefer a dedicated platform for it.
3. Search for low-cost but high-selling products.
When you find a supplier that suits your specifications, look through his catalogue to locate those items that are not expensive but are also selling very well. Ensure that the price difference between what is offered for that item on Amazon and what the supplier is selling is significant enough to make you some profit.
Even if you decide to source for sellers outside the Salehoo platform, the most important thing is that there is profit enough to cover for cost in time and money.
4. Write a well-detailed and search engine optimized titles and descriptions on Amazon.
Now that you are ready with your products, proceed to list them on your Amazon store. Ensure you write SEO product descriptions to enable your products rank high on Amazon search result.
5. Go ahead and start marketing your products using different digital marketing system.
You can outsource the marketing to freelancers on platform like Fiverr.
Trust me, drop shipping is not as hard as it seems. You just need to take a step!





Uzochukwu Godwin is a social media marketer, blogger and web designer. If you need help listing products of Amazon or marketing your products using the various digital marketing systems, you can easily reach us through our website on http://www.earnonlinebiz.com. Or send us message on info@earnonlinebiz.com.


Article Source: http://EzineArticles.com/9919304

Monday, 17 June 2019

4 Brand-Building Tips on Using Instagram for Your Business

How to Create a Powerful Instagram Social Media Marketing Strategy
One of the most powerful marketing tools marketers have today is social media. From Facebook posts to tweets on Twitter, sharing your products or services on social media platforms is a great way to increase brand awareness, engagement, sales and leads.
However, many people are left scratching their heads when it comes to marketing with Instagram.
Many of us use Instagram as a personal account to post photos of our family, friends, vacations and food - but how can it tie into business? And should it?
With the speed of which Instagram is growing, don't underestimate its value to boost your brand and marketing efforts.
It has grown into an incredibly valuable marketing platform and even though the 18-29 year old's are still prevalent users, the higher age groups are catching on and catching up fast.
Some 2018 Instagram stats from Sprout Social are telling:
• 7 out of 10 hashtags on Instagram are branded
• 80% of users follow a business on Instagram
• 65% of top-performing Instagram posts feature products
If you feel the tug to explore Instagram as part of your social media marketing strategy, check out these initial pointers to help you get started:
1. Use Hashtags Wisely
You don't need to cram every hashtag you can think of in one post, but you do need at least a few.
A hashtag is the # sign followed by descriptive words about your image as in this example, I used #marketing and #ctaconf, which was the conference I was attending at the time.
When a user clicks/taps on a hashtag or types a hashtag into the search box, it brings up all images that use that hashtag. The user can even subscribe to continue to follow that hashtag.
The hope is the user will see your photo, head to your profile and best-case scenario, follow you and get engaged with more of your posts!
However, when hashtags are extremely popular, the competition to show up in the results is fierce. Similar to SEO keywords, the more popular a term is, the harder it is to stay at the top of the search results. Thus, my example of using #marketing really was futile if I wanted to get any traction from that post.
You want to make your hashtags relevant to your business and location, but also engaging enough that a user would type them into Instagram's search box.
For instance:
• Say you have a pizza joint in Vancouver. You post a pic of your Pepperoni pizza with the hashtags #VancouversBestPizza #NicolosRestaurant #DeliciousDeepDish
• Or you're a Toronto wedding planner. You post an image of a bride and groom's first dance with the hashtags #TorontoWeddingPlanner #LoveWins #WinterWedding
Holidays and special events are an excellent time to promote your business and gain Instagram followers. Whether it's a sale on Black Friday, a Thanksgiving-related use for your product or a product shout-out on National Dog Day, they are all ideal opportunities to showcase your business brand in a non-salesy way.
2. Thank Your Audience for Showing Up
You don't just post a bunch of photos and hashtags and wait for the likes to roll in.
To gain Instagram followers, engage with your audience and grow sales or leads, you need to put in the time.
See an example here from video expert Michele Moreno where she responds back to each of the comments left on her video post.
So if someone leaves a comment or question on one of your posts, take the time to reply and thank them/answer their question.
Take a look at their profile, and if you like what you see, follow them.
Businesses often follow commenters first, in the hopes that they might return the favour.
You can also look for people who might be interested in your product, then comment on their photos and/or follow them, but don't spam them with an ask to follow you right away.
3. Interact with the Right Influencers
Influencers are Instagram users who can influence your target audience because of their popularity and/or social media following.
Danielle Bernstein is a good example of an influencer who worked with a brand. You may not recognize her name, but the 1.8 million followers of her Instagram account WeWoreWhat do.
Bernstein and FIJI Water worked together to create BodyWoreWhat, a marketing campaign offering 8-minute workout videos with her and her personal trainer.
That may be an extreme example, and unless you have deep pockets you probably won't be able to attract an influencer with almost two million followers.
But don't despair. From mommy bloggers to local foodies, you can always find someone who your target audience follows, likes or admires. Maybe they'd be willing to review your product or take a photo using it - use your imagination!
4. Don't Just Shill Your Products
Instagram is not the place to simply share product shots all the time. Think of the experience people have using what you're offering, or the benefits it gives people.
Even better, show real-examples. Asking for user-generated content from your audience is one way to do this. That means that users share their photos using a hashtag you provide.
The online furniture store Wayfair.com does user-generated content very well. They have a user-generated campaign that lets customers share photos of their stylish Wayfair-filled homes using the hashtag #WayfairAtHome.
Be sure to let people know that their images might be featured on your page and you can increase your Instagram content big time - for free!
No matter how you use Instagram for your business, be authentic and true to your brand. It's what the platform is all about, and it's going to help you grow your business, gain Instagram followers and attract sales or leads.
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant. r. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.





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Article Source: http://EzineArticles.com/10003805

Thursday, 13 June 2019

Making Money With Instagram Easily

The more accounts you create, the simpler it is going to be for you to earn money. Usually, however, you should create at least five Instagram accounts, and it's better if you may create more. Instead, you have to run several Instagram accounts. There are those around who wish to acquire popular Instagram accounts in order that they can market to the account's followers.
If you wish to earn money with Instagram but need help getting there, have a look at my course Infamous to Influential! Making money a part of nature, and struggle is a symptom which you are out of harmony with the stream of nature, how things do the job. Everyone wants to earn money with Instagram as it's an incredibly popular social network. If you wish to make money by a legit way then chose an ideal platform that teach you everything to generate money. You can earn money with Instagram and other social networking platforms.
The way to ensure your content is getting seen by the appropriate quantity of your followers is to ensure that your strategic content advertising plans are well thought out. Instagram users no longer depend on the cell phone for a source of images. There are several users on the Instagram that there isn't any product to sell them.
You really only have to focus in on how to generate income with Instagram and I'm confident you'll be one of them. The way to create cash with Instagram is to promote products which you love using Affiliate links. Then, it is going to be difficult to earn money on the website. Following that, you're going to be in a position to earn money on the website.
Evidently, you are here in order to learn to make cash with Instagram. Then you can earn cash with Instagram now. You can not earn money if you don't have some product On the flip side, if you need to accomplish a fantastic success in comparison to your product then something needs to be different which is unavailable in the industry. Once you do so, you will be prepared to begin making some money. If you wonder how can you earn money with Instagram I will reveal to you now.
In case you have followers that are interested in earning money online, share your referral link so they can become affiliates under you for second tier commissions. If you own a lot of followers, you should earn a lot of sales. Many people believe you need a bunch of followers to produce cash with Instagram, but that's not accurate. If you really need to increase followers on Instagram then click the highlighted link. Real followers are the sole way for you to really profit from Instagram. Unlike the ideal selfie, though, to earn cash with Instagram you will have to have many followers that believe you're influential.
Ways to Get Started with Instagram to begin with, you will need to have sufficient number of followers before you can begin considering posting sponsored posts. As soon as you get a large number of followers, you may sell your Instagram account to willing buyers. If you've got huge numbers on your Instagram to show off to your pals, the majority of them will most likely be shocked. There are a lot of methods in which you may earn money from your Instagram account. Thus, a good following of users ought to be developed.
First and foremost, however, making pictures seem good takes immense period of time and practice. How to generate income with Instagram is more simple that you believe. Now you get a complete idea about ways to make cash with Instagram. When you're happy, you've got happy thoughts and you're feeling happy. When you're sad, you've got sad thoughts and you're feeling sad. It is possible to also discover that friend in the business who will make you do more daily. Possessing a very best friend in the company is so essential for long-term success.
Fortunately, you can get Instagram proxies in bulk. Once you get your Instagram proxies, you can make numerous accounts and build a next. Instead, you must utilize Instagram proxies and respective strategies so as to earn money with the social network.
The huge challenge with having a very low barrier of entry is that it's also way too simple to stop. In actual numbers, from about 1000 followers upward you will have the chance to place advertising and make money. As you probably already know, the secret to any social network success is consistency and Instagram isn't a difference.
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Article Source: http://EzineArticles.com/9935083

Monday, 10 June 2019

7 Effective Ways to Increase Instagram Followers Without Spending Money

Instagram has over five hundred million active users. The stats on Instagram could be described as highly impressive and encouraging. A little break down will surprise you and at the same time get you excited. Instagram has over 500 million active users with over 300 million active users daily, 80% of those users are outside the USA, 4.2 billion likes every day and over 95 million photos and videos uploaded every day. This is simply wonderful and a goldmine for online marketers and business.
Those statistics should send a signal to your nerves and let you understand how important Instagram could be for your business. The issue is that, how do you get on Instagram and acquire followers that will become your loyal customers. I will be showing you how to do that in the following steps and guidelines
1. Signup with Facebook: This is the most easiest and quickest way to set up your Instagram account. It will automatically allow you to follow your friends that are already on Instagram and in turn they will follow you too. Your friends and family will be the first followers on Instagram which will help boost your profile and get you ready for the main deal
2. Quality Photos: the most important thing on Instagram is the quality of your photos, make sure your photos are of high quality before posting them on Instagram. Having quality photos on Instagram help you get more likes, comments and more followers which will help push you up the ladder and on top of all your competitors within the same niche. If you are taking the pictures with a camera, make sure the lighting and focus are right to get you the right photos you need to go viral on Instagram.
3. Like other Photos: I call this trick notice me. Is like your first day in school, no one knows you and the only way people will start interacting with you is by you taking the first step to say hi or introduce yourself to them. When you like other people photos, those people visit your profile and decide to follow and also like your photos. This is how you start growing your network on Instagram
4. Follow Others: This is the fastest ways of growing your followers on Instagram. When you follow others, they decide to follow you back and create a connection between you both. This helps increase your followers and likes on photos you have on your profile. Follow others to get more followers
5. Comment on other Photos: This method takes more time and work but it surely pays off. When you comment on other people's photos, you increase the chance of them following you and liking your photos too. Just take some time out of your social media marketing timetable and comment on other people photos to increase your followers
6. Use relevant Hashtags: Hashtags have come a long way on social media and Instagram is not an exception. Making use of relevant hashtags help get you more visibility and popular on Instagram. The more hashtags you use, the more popular your photos will become. This means more likes, more followers and more comments which all help boost your profile
7. Exchange Shoutouts: this is simply a method of promoting others while they promote you too. It's simply a win-win situation for both members. This method helps in promoting your profile. You need to simply find people within your niche and reach out to them and ask for a shoutout. You can simply do this by sending them a simple email or request on Instagram.






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Article Source: http://EzineArticles.com/9478622

Wednesday, 22 May 2019

Which Is Better for Building Your Small Business: Pinterest or Instagram?

Discover which platform your ideal users prefer and how to you know if it's right for growing your business
Visual aggregator platforms for social media marketing really boil down to the two majors: Facebook-owned Instagram and Pinterest.
Both have their own way of presenting images and allowing users to compile images they like but they also have limitations that may push your ideal users towards the other option.
Growing your business with Instagram is a great idea but don't count Pinterest out.
The main appeal of Instagram is the images are supposed to be unique and even candid. Overly corporate posts seldom do well, and users don't want to see traditional advertising methods employed.
Pinterest allows users to curate images from anywhere online and on the platform.
The images are often very polished and professional. Traditional advertising methods are also seen a lot more on this platform such as how-tos and DIY posts.
Demographics will play a big role in your decision. Is your product or service more appropriate to women?
If so then Pinterest is for you. The most recent stats show within Pinterest user demographics that women make up over 70% of Pinterest users.
Pinterest also draws in a slightly older, domestic demographic.
What about services that are better promoted through a discussion? Are you a speaker who wants to show off a recent speaking engagement and create a dialogue around your expertise?
These make you an ideal candidate for using Instagram to promote your small business.
Remember this audience is a fair split between men and women and Western vs. International users. They like to see photos and videos of what you do or sell in action and they like to engage the poster if possible through the comments section.
The best business Instagram accounts show off your core brand identity.
Are you hoping to sell items through a post that links back to the page on your site with that product or service?
Instagram only allows one place a user can click through from. With IG you get one link in your profile bio. Whereas with Pinterest, you can link from the actual post like a traditional ad.
The big difference is how you intend to start your customer experience.
If they start with you at a brand level and you intend to use the entire account to create the first step in your conversion, Instagram is great. For anything where the user starts at the actual post level, Pinterest is going to be better for you.
It's something you can plan for if you haven't already.
Look at your ideal client as you defined them and evaluate the demographic information in your analytics. If you deal locally or even nationally to women and you're selling a product, then Pinterest is obviously the best option.
If your online marketing is about building a brand around your expertise and location isn't as important nor gender then you would be better served by Instagram.
If you can't nail down which would serve you better you can always try both!
Having the capacity to create content suitable to both platforms and manage both profiles is great.
If you do elect to use both a good rule of thumb is: Pinterest for images of what you're offering and Instagram for images of you creating those images.
If you make a Top 10 list with a polished image you can use that on Instagram as well but get lots of video and images of you creating the image that goes with that list and post those to Instagram!
Once you see better traction on one you can then focus your efforts on it.
Pinterest is a fantastic tool for many businesses but if your business is your brand and you're building your online reputation, Instagram is going to be a better option.
Vary your content but remember when users do follow you, they do so for a reason so don't stray from your core brand identity.
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.









If you are new to Social Media and online marketing or find it overwhelming and confusing, my monthly group coaching program, AMPLIFY! Business Academy http://amplifybusinessacademy.com/ is a perfect way for you to incrementally learn the best strategies and tactics to help you grow your business online.


Article Source: http://EzineArticles.com/10008200

Tuesday, 21 May 2019

Using Pinterest For Product Promotion

Pinterest is built for product promotion, especially if your product is a physical product. However, it can work for digital products too. You just need to find a way to be super-visual regarding your digital products and how they help your audience.
Build Your Audience
If you want to sell on Pinterest, the best way to do that is to build your audience. Try to put up valuable content for your audience on a consistent basis. Incentivize them to follow you, engage, share and save your content.
Keep Track of the Calendar
Every day there is a holiday somewhere. Depending on who your audience is and what they like, you can use your calendar as a guide to when to promote something. For example, if your product is not really gift-giving material, you may want to promote right before or after a gift-giving holiday instead of during it.
Create a Theme
Another way to develop inviting pinboards is to consider creating a theme for every single promotion that you do. For example, if you sell digital self-help titles, you may want to promote one about love before Thanksgiving, and one about organization before spring-cleaning time. Themes help a lot with content creation. Work about 90 days in advance based on the calendar and you'll see real progress happening.
Remind People about What's Popular
If you already have some best-selling items, create a pinboard all about the best-selling items that you offer. This is a great way to ask buyers to share things about their purchase for a collaborative board.
Create Shop and Look Pins
When you have a business account, you have a lot of opportunities to create easier ways for your audience to shop. This feature puts a red dot on the items in your images that are available to buy, and visitors can click through and buy from there.
Add Rich Pins
Additionally, Pinterest offers rich pins to business accounts. These pins provide a way for you to show additional information to your viewer about the topic. You can use one of four types of rich pins including app, product, recipe, and article.
Promote Your Pins
You can also promote your pins, and this is a great thing to do if you're new. It's a good way to build your audience and get more views. It's not very expensive either. It's about the same price as Facebook Ads, which are also a very good deal.
Hire Influencers
Another way to ensure that your products are seen and purchased is to work with influencers. Remember, a good influencer doesn't have to have a huge audience. They just need a small audience of dedicated fans to be successful.
Pinterest has become a major player in the social media universe. With over 150 million active monthly users, Google is paying more attention to Pinterest, which means you can boost your search engine rankings and enjoy free, targeted traffic by hopping on board this social media super-brand. Get your free Pinterest marketing checklist at https://jonallo.com/pinterest







Article Source: http://EzineArticles.com/10116837

Monday, 20 May 2019

Thinking Which Career Path to Follow? - What About Digital Marketing?

When you are right at the crossroads of your life wondering which path to take to build your career and your life, you really need to consider all the available options before you make a decision. Choosing a career path is not as simple as ordering your meal on Swiggy or booking a movie ticket online. You need to consider a lot of factors such as your personal interests and passion, the scope, industry growth and the renumeration. When a particular career path ticks right in all the above criteria, then you have a great chance of landing your dream chance.
One career path that you can consider is Digital Marketing. In this current business scenario, all businesses are going online. They set up websites, pages in social media platforms, build mobile applications and lots more to reach out to the huge audience that is available in the virtual world. In fact, digital marketing has not only changed the entire concept of sales and marketing, but also levelled the field for all kinds of businesses, big and small.
Are you on the social media platforms almost all your waking hours? Make the most of your passion for the social media by learning the trends and techniques behind social media marketing. There are institutes offering social media marketing courses that you can take up to learn the nuances of planning and executing social media campaigns.
Are you fascinated by the search engines, their algorithms and try to make sense of the insights derived from them? You can think of becoming a search engine optimisation analyst. An SEO analyst digs deep into the websites and implements the best techniques to enhance the website's ranking and reach. When you enrol in SEO courses, either online or blended programs, you will learn all about the secrets of search engine optimization.
Digital marketing is more than search engine optimisation and social media marketing. It also involves other modes of promotion such as email marketing, mobile marketing, affiliate marketing and lots more. You can specialise in all of these digital marketing channels as you chart your growth in your chosen career path.
The best thing about this career path is that you don't need any basic qualification. Anyone can learn the basics of online marketing in these digital marketing courses and kickstart their career. Plus, as your work, you can also do online digital marketing courses or specialisation courses and improve your career prospects.
The salary is also pretty good, especially if you get employed in one of the top companies or leading digital marketing agencies. The scope of work is also very high. From start-ups and NGOs to governmental agencies and top companies, all organisations use digital marketing. So, there will be no dearth for jobs if you are planning to pursue a career in digital marketing.
However, if you want to build a good career, you should make sure that you learn from the best institute in the industry.





Manipal ProLearn is a great place if you want to learn internet marketing. They have a digital marketing program in association with Google, which means you get a joint certification from Google, which is really valuable. Plus, they have other specialization courses that you can take up online. Take the first step to building your career in this field by enrolling in these courses.


Article Source: http://EzineArticles.com/10120983